The Unspoken Truth Behind Marketing Governance

The Unspoken Truth Behind Marketing Governance

Have you postponed implementing marketing governance for fear of being the bad cop? Or, perhaps you delegate governance to your agencies. Today’s “Flex” shows how to put in place lightweight governance that’s sure to make you a marketing heavyweight. [Watch the video.]

Click to Tweet If marketers could self-govern, they wouldn’t need this…

How do you give your marketers creative freedom within boundaries?  I’d love to hear your ideas in the comments.

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Engelina
5 Time-Tested Steps for a Successful Marketing PMOMessages + Stories, Better Together